Simon McNidder has over 20 years in-house experience and hindsight of using, managing and implementing CRM & Marketing Database systems. 15 of those years were within Professional Services. He has won two marketing awards during his CRM management database career and his hints and advice are based on his 20 years in-house database use.
Simon has a Masters degree in Strategic Marketing (MSc), a Bachelors degree in Business Studies (BA Hons), is a ‘Fellow’ of the Institute of Digital and Direct Marketing, has written numerous articles and presented on CRM issues, won two industry awards for CRM projects (a LEMA, and an ‘all industries’ CRM award), and has also been Chairman of the UK West Midlands PM Forum for professional service firms
Phone: 07919 56 86 55