Monthly Archives: August 2012

Legal IT Show: March 2013


The 13th Annual Legal IT Business Show 2013 is being held on 5 – 6 March 2013 at The Business Design Centre, London

Good.  If you are in the legal world.  Or really, professional services.

For more, and to register your interest, go here:
http://www.legalitbizshow.com

Hope you found this CRM tip useful, and all the best,

Simon

 

Simon McNidder  (CRM chap with 18 years hindsight to share at www.DatabaseFirstAid.com)

 

To get your own CRM Database hints delivered via email, go here: http://eepurl.com/lKoVL  

For more eMarketing, data and CRM (client, customer or contact relationship management) database information, go here:  www.databasefirstaid.com

Blog tags: CRM databases, CRM advice, CRM news, eMail, Direct Mail, Mailshots, eMarketing, Digital Marketing, CRM data, marketing data strategies

‘Marketing Week’ live: June 2013


Marketing week live dates are in.  26 – 27 June 2013, Grand Hall, Olympia.

‘They’ say it’s the UK’s Premier Marketing Show.

More details, plus who is exhibiting here: http://www.marketingweeklive.co.uk/

It’s good – but I think www.t-f-m.co.uk is better – just my view (more seminars etc).  But as my wife frequently tells me, I’m often wrong, incorrect, inaccurate, noisey, hog the TV remote, blah blah blah

Hope you found this CRM tip useful, and all the best,

Simon

Simon McNidder  (CRM chap with 18 years hindsight to share at www.DatabaseFirstAid.com)

 

To get your own CRM Database hints delivered via email, go here: http://eepurl.com/lKoVL  

For more eMarketing, data and CRM (client, customer or contact relationship management) database information, go here:  www.databasefirstaid.com

Blog tags: CRM databases, CRM advice, CRM news, eMail, Direct Mail, Mailshots, eMarketing, Digital Marketing, CRM data, marketing data strategies

New DPA law coming?


New data protection law should cover search engines and social networks says EU committee

Another excellent story by Out-law

Bit scary news though

http://www.out-law.com/en/articles/2012/august/new-data-protection-law-should-cover-search-engines-and-social-networks-says-eu-committee-/

It;s hard enough complying with the DPA when you only have a CRM database to think about, never mind everyting everyone does around your organisation.  And I’ll bet not all CRM databases are DPA compliant anyway. 

Need proof of your own compliance?

When was the last time you verified all the data in your CRM system?

Twitter and the law…


Twitter and the law: 10 legal risks in tweeting from or to the UK

Just seen this on a rather good legal website

Here’s the link  (and all credit to the Out-Law website, not me

http://www.out-law.com/en/articles/2012/august/twitter-and-the-law-10-legal-risks-in-tweeting-from-or-to-the-uk/ 

Some good CRM databases can link twitter feeds into the organisation record by the way.  If social media is key to your business, might be worth having that as one of your key criteria

Example of a good marketing letter


An example (and review) of a marketing letter that gets good responses

Just seen this most excellent review of a good marketing letter.  One that gets responses.

It’s not all about email and targeting with the data in your CRM database folks

If you didn’t know, Drayton Bird is ‘THE’ direct marketing person.  And he’s so old he’ll be retiring sopon, or worse – completely unavilable for teachings, so lap him up while you can.

Go here for it: http://draytonbird.com/alex-singletons-letter/

 

Hope you found this CRM tip useful, and all the best,

Simon

 

Simon McNidder  (CRM chap with 18 years hindsight to share at www.DatabaseFirstAid.com)

 

To get your own CRM Database hints delivered via email, go here: http://eepurl.com/lKoVL  

For more eMarketing, data and CRM (client, customer or contact relationship management) database information, go here:  www.databasefirstaid.com

Blog tags: CRM databases, CRM advice, CRM news, eMail, Direct Mail, Mailshots, eMarketing, Digital Marketing, CRM data, marketing data strategies

#1 reason for CRM success is…


#1 CRM database tip…

Successful implementation and take-up of your database isn’t due to your CRM database technology….

But your people and a top management led project. 

Sorry to say success is a human factor

Get more hints here

 

Hope you found this CRM tip useful, and all the best,

Simon

 

Simon McNidder  (CRM chap with 18 years hindsight to share at www.DatabaseFirstAid.com)

 

To get your own CRM Database hints delivered via email, go here: http://eepurl.com/lKoVL  

For more eMarketing, data and CRM (client, customer or contact relationship management) database information, go here:  www.databasefirstaid.com

Blog tags: CRM databases, CRM advice, CRM news, eMail, Direct Mail, Mailshots, eMarketing, Digital Marketing, CRM data, marketing data strategies